Antonia Janer Llobera
Curriculum
Brief CV
Antonia Janer Llobera is an Associate Professor in the Marketing and Market Research area of the Department of Business Economics at the University of the Balearic Islands. Graduated in Advertising and Public Relations at the University of Barcelona and Master's Degree in Digital Marketing at the UOC (Spain), she has more than 15 years of professional experience in Tourism Marketing. She currently works at the Digital Marketing Department of Meliá Hotels International, in the Metasearch an OTAs area. Previously she worked for 12 years in the Marketing Team of Logitravel, an online travel agency, where she developed multiple projects and responsibilities. She has experience in communication management and content marketing, proposal and creation of promotional campaigns, execution and optimization of display and social media strategies, and development of the affiliate program, among others.