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Dr Lluís Bru Martínez

Dr Lluís Bru Martínez
Tenured contract senior lecturer
Business Organization
  • Despatx DB206 / Secretaria dep. Economia de l'Empresasegon pisGaspar Melchor de Jovellanos

Curriculum

Brief CV

Born in Badalona (Barcelona, 1966). Associate professor at the Departament d'Economia de l'Empresa in the UIB. Coordinates the Master in Management, Organization and Business Economics (Mmobe) and the Ph. D. program in Economics, Management and Organization (DEMO).

Ph.D. in economics from the Universitat Autònoma de Barcelona, with Xavier Vives as advisor (1999). Undergraduate from the same university (1989). Obtained a Pfi grant from 1992 to 1995, and was professor at the Universidad de Málaga from 1996 to 2002.

His research is mainly on industrial economics and economics of the firm. He participates in research projects since 1996, and currectly participates in the project 'Sustainable organizations', financed by the Spanish Ministry of Science and Innovation.

Recent publications

Lluis Bru, Daniel Cardona, József Sákovics, Block sourcing plus. With . Acceptat a l'European Journal of Operational Research. https://doi.org/10.1016/j.ejor.2022.06.039

Manel Antelo, Lluís Bru (2020). The role of short‐term contracts and subsidies in licensing. R&D Management, 50 (5): 573-586, 2020. https://doi.org/10.1111/radm.12433.

Eduard Alonso‐Pauli, Lluís Bru (2020). A note on the impact of the internal organization on the accuracy of the information transmitted within the firm. Managerial and Decision Economics, 41(6), 902-910. https://doi.org/10.1002/mde.3146

Manel Antelo, Lluís Bru (2018). On the stability of buyer groups under key account management. SERIEs: Journal of the Spanish Economic Association, 9: 189-214, https://doi.org/10.1007/s13209-018-0175-3.

Manel Antelo, Lluís Bru (2018). Option contracts in a vertical industry. The Manchester School Vol. 86 (4), https://doi.org/10.1111/manc.12204.

More information

Teaching

Office Hours

You need to book a date with the professor in order to attend a tutoring session

Subjects taught. Academic Year 2024-25

Teaching, 5 previous years

Subject Information
20515 - Tourism Operations Management
20628 - Management and Incentives in Organisations
20629 - Final Degree Project in Economics
21218 - Human Resources Management
  • Degree in Business Administration2023-24
21222 - Final Degree Project in Business Administration
  • Degree in Business Administration2019-20, 2023-24
  • Double degree in Business Administration and Law2023-24
  • Double Degree in Business Administration and Tourism2021-22, 2023-24
21240 - Family Business
22456 - Food and Agriculture Business Management
22512 - Business Analysis and Organisational Design

Research

Research groups

Group Membership type
Research group on Economics of organisations (GREO) Member
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