Double Degree in Business Administration and Tourism

312 credits - Faculty of Tourism

21221. Market Research and Consumer Behaviour (2019-20)

Credits 6 ECTS.
Type Mandatory
Status Current curriculum and subject available in this curriculum, centre and island.

Pre-requisites

This subject has no pre-requisites

Recommended bibliography

The library collection for the 2019-20 academic year will be available at the start of the year ( more information )

Information regarding course groups

Period : 2nd semester

Syllabi from previous years

Academic year course groups 2018-19

Period : 2nd semester